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Tuesday, February 19, 2008

We took Action

It's official. Today we're announcing the acquisition of Action Sports Media, along with ISP Sports, which will immediately provide us rights to arena and stadium signage with seven university partners -- Kansas State, Oklahoma State, Purdue, South Carolina, University of South Florida, Elon and Portland. In addition, we will now represent Rupp Arena, the famed home to University of Kentucky basketball in Lexington.

Immediately welcome these former Action employees to our family: Keith Burdette (Rupp Arena); Tiffany Spartz (Purdue); Gerry Dickey (OSU) and Matt Kolasinski (Portland).  I’ll report more on them later.  All the trade media had this story weeks ago, but we finally closed this afternoon.  Ben Sutton of ISP and Greg Brown were key in this; our new CFO, Paul Schofer was chained to his telephone for the last two months.  Thanks guys.  Appreciate you.

--clyde

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