Missourinet

Nixon and posse cruise our newsroom

Missouri AG Jay Nixon was in the house yesterday, recording some radio announcements promoting the Consumer Protection Division. It was his first visit since our recent make-over and he stopped by shoot the breeze with Missourinet News Director Bob Priddy. Travis Ford (a former Missourinet reporter) and Scott Holste were along for the ride.

Rediscovering high school football

Cover story on Broadcasting & Cable looks at how some local TV stations are "rediscovering" high school football:

"Vital to high school football's rise in popularity is the fact that technology has finally reached a point where the typical teen, raised on YouTube, can easily upload video and share highlights from that night's game. Station managers say the interactive nature of new media -- whether it's user-generated video, scores or trash-talking -- is a critical component of their school content.

Hearst-Argyle Television has taken the interactive concept a step further, training students in seven markets to be “sideline reporters” for its social-networking platform High School Playbook. A total of 60 students shoot high-def cameras, edit and post their work on the Web site."

The good news --and the bad news-- is this is no longer the turf of any medium. I know TV, cable and newspapers are jumping in. I hope there are radio stations doing them same. How hard would it be?

Let's say there are 10 HS football teams within the range of my station's signal. I recruit and train 10 reporters (and 10 back-up's) on how to shoot/edit game highlights. They upload same to the station YouTube channel (sponsored, of course) and we promote like mad. Incentive? Maybe some pocket money. Best video of the season wins a video iPod (others get iPod Shuffles and iTunes gift cards).

Federal government blogs

Here's a list (compiled by the AP) of some blogs authored by federal authorities:

• "Big Read Blog" by David Kipen, literature director of the National Endowment: http://www.nea.gov/bigreadblog/
• "Dipnote" by the State Department: http://blogs.state.gov/
• "Eye Level" by the Smithsonian American Art Museum: http://eyelevel.si.edu/
• "The Flow of the River" by Marcus Peacock, deputy administrator of the Environmental Protection Agency: http://www.epa.gov/flowoftheriver/
• "Gov Gab" by employees at the Office of Citizen Services and Communications at the General Services Administration: http://blog.usa.gov/roller/
• Health and Human Services Department Blog by Secretary Mike Leavitt: http://secretarysblog.hhs.gov/my_weblog/
• "Health Marketing Musings" by Jay M. Bernhardt, director of the Centers for Disease Control and Preventions' National Center for Health Marketing: http://www.cdc.gov/healthmarketing/blog.htm
• "InfoFarm" by the National Agricultural Library: http://weblogs.nal.usda.gov/infofarm/
• "Leadership Journal" by the Department of Homeland Security by Secretary Michael Chertoff and Ralph Basham, commissioner of Customs and Border Protection: http://www.dhs.gov/journal/leadership/
• Library of Congress Blog: http://www.loc.gov/blog/
• "Pushing Back" by the Office of National Drug Control Policy: http://pushingback.com/blogs/pushing_back/

I haven't checked these out yet but will. [via RexBlog]