Well this might not be real news as the NBA has been far more popular than the NHL for a long time. At one point in the early 1990s it was written that the NHL was more popular and had more value than the NBA in terms of a sports market. So what has changed over the past 20 years?
The simple answer to the question is management. The NHL was managed poorly in the past 20 years while the NBA did a far superior job in this area. NBA teams are worth far more than they have ever been and NHL hockey has clearly taken a back seat on many levels. The NHL had too many problems ranging from player association problems all the way up to the top in terms of how fans are treated and the marketing efforts of the NHL.
Clearly the NHL with Gary Bettman in charge they have done something very wrong. This guy has clearly demonstrated that he doesn't belong in this league. NHL fans should be horrified and boycott hockey to prove their point. With a weak economy NHL teams are at risk of disappearing and become bankrupt. You don't see this problem happening with the NBA!